Yahoo! News - Missile-Shaped Soft Drink Blasts Off Oddly Enough - Reuters
Missile-Shaped Soft Drink Blasts Off
Fri Sep 13, 9:56 AM ET
SOFIA (Reuters) - Sales of a new Bulgarian soft drink have rocketed since its launch two weeks ago, with consumers snapping up the bottles shaped like the ex-Soviet missiles which the country is now seeking to destroy.
The destruction of NATO hopeful Bulgaria's ballistic missile arsenal has been a hot topic of conversation in the small Balkan country amid fears that dismantling the rockets could trigger radiation leaks or even earthquakes.
One company seeking to capitalize on the issue has produced a new line of fruit-flavored soft-drink and packaged them in rocket-shaped silver bottles.
Nikolina Alendarova, manager of the private firm in the southern town of Stara Zagora, said it was now producing some 30,000-40,000 bottles a day since launching the product about two weeks ago.
Bulgaria safely destroyed the first of its Soviet-made missiles on Monday. The country has pledged to destroy its arsenal of 100 missiles by the end of October.
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